What should I do if I’m left out of important meetings? How do I balance assertiveness and persuasion? Should I talk to my boss about infertility? How do I set myself up now if I want to be CEO someday? We respond to questions from listeners early in their careers who are looking for advice on their workplace quandaries.
Our colleague Paige Cohen joins Amy Bernstein to share her experience and talk through answers to these questions. Paige is a senior editor at Ascend, a new vertical at HBR that helps young professionals find their place in the working world and realize their personal and career goals.
Guests:
Paige Cohen is a senior editor at Ascend, a sub-brand of Harvard Business Review.
Resources:
- “How Women Manage the Gendered Norms of Leadership,” by Wei Zheng, Ronit Kark, and Alyson Meister
- “Too Shy to Be a Leader?” from Women at Work
- “How to Respond When You’re Left Out of Important Meetings,” by Melissa Raffoni
- “Employers, It’s Time to Talk About Infertility,” by Serena G. Sohrab and Nada Basir
- “When You Need Time Off for Health Reasons,” from Women at Work
- “Act Like a Leader Before You Are One,” by Amy Gallo
- “Convincing Your Boss to Make You a Manager,” by Anna Ranieri
- Paige’s “My First Day as CEO” TikTok video
AMY BERNSTEIN: You’re listening to Women at Work from Harvard Business Review. And in this episode, we’re going to do something a little bit different. We hear a lot from our listeners, and many of them are early in their careers. They regularly email us with questions about workplace issues that they’re dealing with. So, we wanted to pull in our friend, Paige Cohen, who oversees Ascend for HBR, and who regularly deals with stuff like this. So, Paige, welcome.
PAIGE COHEN: Thank you, Amy. It’s so great to be here.
AMY BERNSTEIN: Tell us a little bit about Ascend.
PAIGE COHEN: So yeah, Ascend is a sub-brand that we’ve recently launched, and it lives under Harvard Business Review. But like you said, it’s really more about offering work and life advice to young people around the world, so that could be someone who’s just graduating and doesn’t know what they want to do or is looking for advice on how to land a first job. It could be someone who’s just trying to navigate their early career, or even a first-time manger.
AMY BERNSTEIN: And it’s sort of similar to what we do on Women at Work, because you guys take on really thorny questions, too.
PAIGE COHEN: Yeah, exactly. And it’s focused on getting that same kind of quality, practical advice, and like Women at Work, we’re focused on building a community and elevating people’s stories. So, we try to feature voices that are just inclusive and share important perspectives that people can relate to and learn from right now.
AMY BERNSTEIN: Yeah. Paige, let’s get into some of the questions that have come in to us at Women at Work that I think you would be particularly qualified to help us think through.
PAIGE COHEN: Yeah, OK. So, let’s start off with a question written in response to a podcast episode that Women at Work published called, “Too Shy to Be a Leader.” This person says she’s actually pretty outgoing in life, but when it comes to work, she’s shy, quiet, and more introverted. And this is usually because she’s questioning her own competency or the value of what she has to contribute at work. Another recurring pattern she has noticed is that in performance reviews, she’ll get feedback often that says she needs to be more assertive. So, she wrote, “Granted, I’m sure there’s always opportunity to be more assertive as a woman, but I’d like to think too much assertiveness could also be a point of criticism.” And she says that she wants to find a balance, really, between assertiveness and persuasion. What are our thoughts on this?
AMY BERNSTEIN: Yeah, this is the famous double bind that women face in the workplace and have faced since there have been women in the workplace. There’s that great article called “How Woman Manger the Gender Norms of Leadership” by Wei Zheng, Ronit Kark and Alyson Meister, and they point out the four kind of tensions, the balancing act that women have to perform in the workplace. You know, you have be demanding but caring. You have to be authoritative yet participative. You know? All of that stuff. Haven’t you felt that?
PAIGE COHEN: Yes. I definitely have. I found this letter super relatable, even though I wouldn’t say I’m an extroverted person in real life, or at work. But especially in my first couple of jobs, I was very quiet at work, and I found it difficult to advocate for myself. And then when I did, I almost felt like I was being gaslit by my manager or by HR, that I was being told I was bossy, or that I was just bothering people or being unreasonable. And it was so hard to deal with, because as a young person in the workplace, I think, like everybody wants to be liked. So, if you feel like you’re being bossy or annoying people by asking for what you want, it’s tempting to just shut down and be quiet. Is this something you’ve ever faced throughout your career?
AMY BERNSTEIN: Oh my God, of course. Of course. But you’ve navigated this more recently than I. How did you do it? It must be very fresh for you.
PAIGE COHEN: Yeah, definitely, for me it’s been building up confidence by leaning on like my strengths. I’m more of a quiet and shy person naturally. What I’ll do, if there’s like a meeting I care about, and I know I want to speak up, it’s an important topic, I might just practice beforehand what I want to say, which can seem tedious, but is actually super helpful when you finally raise your hand to have rehearsed it a little bit.
AMY BERNSTEIN: Yeah, I 1,000 percent agree with that. And yeah, it’s super tedious. But when you’re in that presentation, and you know it cold, it gives you so much more confidence.
PAIGE COHEN: Yeah, and I thought this idea of persuasion that she’s talking about, like mixing the two, assertiveness and persuasion, is something I’ve had to navigate a lot, especially when it comes to winning over maybe more senior employees at new roles. This idea of sometimes, and I don’t even know if this is a good thing, but I’ve found that I’ve had to act small before I can act big around someone.
AMY BERNSTEIN: Say more about that. Give us an example.
PAIGE COHEN: Actually, when I first started working at HBR, I made this multimedia video, and it was for one of our verticals, and a person who was much more senior than me gave me like this huge page of feedback. And I kind of read it as, some of it was really good, but some of it was a little bit about them asserting their authority over like, “This is my thing.” So, before I could do what I like wanted to do, I had to be like overly verbal about like, “Thank you so much for this feedback. I think it’s so important that you give this to me, and that I’m able to see it from all these perspectives. This is going to help make the video so much better.” And I never had to deal with it from that person again, because they were like, “Oh this person appreciates me, and this person trusts my feedback.” And that way I could start taking it in my own direction, and it was easier. And that was a more persuasive way of being assertive than like an outright way of being assertive, I would say.
AMY BERNSTEIN: It’s really interesting because most people in that situation would have taken that really personally and might have even shut down after receiving a page of feedback. And you read it for what it was. That’s kind of amazing.
PAIGE COHEN: I come from a background of film school and creative writing, and you’re just constantly, constantly getting feedback from people. Sometimes, you know, people take your story personally. Sometimes people take your work personally. And after a while, it just becomes emotionally trying to think too much about anything beyond like the work is the work. If you’re afraid to be assertive, or if you’re doubting yourself at work, it’s helpful to draw those boundaries, and it’s empowering to say like, my work is my work. Something about that separation helps it be just not as big of a deal. So, you go in, you do your thing, and you leave. If you don’t overthink it, you might find that some of that questioning of your own competency or your value goes away if you’re able to just have that boundaries.
AMY BERNSTEIN: So, I totally know what you’re talking about, and I think some of what I take from what you’re saying is that it’s important to sort of strip away the personal and try to take the real value. And I think that when you’re trying to overcome your own shyness, and when you’re trying to become more assertive, and you’re worried about crossing that line, you know, not making that balance, not being to handle that balance, I think that there’s something in what you’re saying right now about now taking things personally, trying to see the situation for what it is. Right? But also, you have to have confidence to do that. Right?
PAIGE COHEN: Yeah. And you could start by just like reading the room. And like start small and see how you feel afterwards. And you’ll get more and more comfortable with it. Compared to like where I was at the beginning of my career, to how much more comfortable I am being assertive now, it’s just all through those like little moments of practice. And then having allies and just like a network of women who will reassure you and be your champions, it’s super helpful just to get out of your own head. You kind of need someone sometimes. And Nicole, who used to be a house at Women at Work, and I used to do this for each other all the time, like after a meeting, we’d be like, “Was what I said OK? Like, what did you think of that? Did that sound good?” And it was just helpful to have that ally in your corner. So, something like that can kind of, you can use it to check yourself.
AMY BERNSTEIN: Yeah, and also to understand that it’s that thing about asking yourself what the worst is that could happen, if you assert yourself. I mean, if someone disagrees with you, big deal. Someone disagrees with you. Right?
PAIGE COHEN: Yeah. Amy, do you want to read the next question?
AMY BERNSTEIN: Yeah, it comes from a woman who is on an all-male team, other than her. And she has found herself time after time shut out of critical decisions, critical meetings, and she’s wondering, what’s she going to do about this? How can she handle this? This is really getting in the way of her learning and her advancement.
PAIGE COHEN: When I read this question, I wondered if in a situation like this, the letter writer said that, you know, she’s tried offering help. She’s expressed interest, and she’s still being told no. Is this the kind of situation where you just need to outright say, this is what I want, and here’s why I’m qualified to do it? Or this is what I want, and here’s why this would be a huge growth opportunity for me. Is there any way your delivery of the message can help you get what you want? And I know this would largely be dependent on the manager, but I’d be curious to hear what you think about that, Amy.
AMY BERNSTEIN: Yeah, well, I think that it’s one of those situations where you really have to sort of think through your argument. Melissa Raffoni wrote about this in an article called “How to Respond When You’re Left Out of Important Meetings.” And she says that you have to check your ego at the door. If you ask yourself, is this about? Am I being kept out of this meeting because I’m me? Or is there a rational reason for me to be out of this meeting? And then you have to develop your argument. Right? For why you should be at the meeting. Part of it could be that this is an important part of your learning process and will help the team and the organization if you are there. And then you have to figure out how you can be helpful at this meeting, what you bring to it.
PAIGE COHEN: Yeah, but I think what’s challenging about this is, maybe I don’t need to be there right now, but I would learn a lot to be there. So how do you explain that in a way that in a way that seems like it’s going to be good for the company? Maybe you say, it’s such a small thing you can do, but I’m going to learn so much, and I’m going to be able to contribute this, this and this down the line. This is where I see myself. I really value the company. Can you give me this opportunity so I can go after it?
AMY BERNSTEIN: Yeah, and it’s really helpful to make sure that you’re reading the situation right.
PAIGE COHEN: Yeah. I actually had a similar experience in one of my jobs, and it was really hurtful. I was working on a team, and pretty much everyone on the team was responsible for something, and I was responsible for assisting with one thing. But at the same time, I felt like I was doing a lot of work, and I really cared about the project. And there was a meeting, and everyone on the team was invited to the meeting but me, and it was to present on the project. It was really upsetting, and my first reaction was like this is hot-headed embarrassment and shame and anger, and then I just went to the person in charge of setting up the meeting, and I said, “Is there a reason why I’m not on the invite list?” And I don’t think that was the best way to start that conversation. That’s not really the advice we’re giving. But it did open at least a conversation to say like, “This is why I think I deserve to be in the room.” And it turned out that the person who ran the meeting was just like, “I just don’t want to put a bunch of meetings on your schedule. We have so many meetings. We invite everyone to everything. I just didn’t even think it was going to resonate with you like this.” But just to have that space, to have that conversation, was super helpful. And it did make my relationship with that person much stronger later on.
AMY BERNSTEIN: Oh, that’s so interesting, because so often these are crimes of omission, not commission. I mean, who knows what’s going on in our listener’s situation? It sounds pretty bad. But sometimes just a simple question like, “Hey, I’d really like to be at that meeting. I think I’d get a lot out of it. I think I could contribute some stuff,” would get you invited.
PAIGE COHEN: And if you are kind of up against the wall, which sounds like this case, then practice with a friend, be proactive about having that conversation, and build a case for yourself. Just let people know why it’s going to be valuable for you to be there. Even if things don’t turn out the way you want them, you’ll feel more empowered, and you’ll feel that you did that at least.
AMY BERNSTEIN: Absolutely. I mean, the worst feeling is when you feel like you have absolutely no power in this situation. And this is at least about trying to control your own destiny.
PAIGE COHEN: And you always do have some power.
AMY BERNSTEIN: Yep, that’s absolutely right. So, Paige, we got a really interesting question from a listener who is dealing with infertility. She’s probably going to need to get treatments, IVF, you know, in vitro fertilization treatments that will require her to take time away from the office. And these treatments also create a huge physical and emotional strain. So, she works in a mostly male office. She doesn’t have any sort of senior women who she can talk to. And she’s thinking about this ahead of time. And she’s just wondering, how should she handle this at work?
PAIGE COHEN: Gosh, I’m so happy that this question was submitted, because this is something we really don’t talk about enough, but it’s so important. We recently published an article called, “Employers, It’s Time to Talk About Infertility,” on HBR. And it talks about how one in six couples seek infertility treatment, and seeing as like what you said, that it’s such an emotional and physical and time-consuming thing, it’s so difficult to feel like you can’t talk about that, or hold that in.
AMY BERNSTEIN: So, the first question is, should she raise this with her manager? How does she talk about this? And you know, I’ll just jump right in with that first question. I think she has to raise this with her manager.
PAIGE COHEN: Yeah, I agree. I think there’s ways to have the conversation. It’s not going to be an easy conversation, but it’s a first step towards building some awareness around what you’re, if you’re looking ahead, like what you’re going to be going through and setting up some expectations with your manager. Some of that might be around the appointments that it would take, how it would affect your work/life balance.
AMY BERNSTEIN: So, this reminds me of an episode we recently recorded for Women at Work, all about how to handle these kind of sensitive health situations, particularly when you need to take time off. And one of the pieces of advice we heard was that the way to deal with this is factually, that you start with the facts. I’m going to need to get these treatments. I’m going to need to take an hour off a week for six weeks, just stick to the facts, initially.
PAIGE COHEN: I wonder if when you’re asking your manager for these things, it’s important to build in some extra time and space to manage your physical and mental health. As like a queer woman, I know that if I ever wanted to have a baby, it would be a similar process, and something that I think about is, would I be able to be comfortable asking my manager for like the rest I need physically and mentally if I were going through this process, to feel like I’m pressured to go to an appointment and jump right back into work, especially in a place where you feel like you can’t talk to people, would be really difficult.
AMY BERNSTEIN: Yeah, because the other side of that is, you know, if you don’t ask for what you need, you’re going to end up living your worst nightmare. You’re going to come back to work before you really should come back to work. You’re not going to be able to perform the way you want to perform. You’re going to be wiped out. You’re going to be emotionally tapped. You’ve got to take care of yourself. And this is sort of for the greater good, as much as it is for you. I mean, one thing that article points out is that it is common and getting more common. And so, chances are you’re not the first person, even in a largely male office, who’s dealt with something like this. So maybe you’re not as alone as you think.
PAIGE COHEN: Yeah, absolutely.
AMY BERNSTEIN: So, Paige, let’s take another question.
PAIGE COHEN: OK, so this one is from a 25-year-old woman. She works in the veterinary marketing industry. And her question is, “I am working on aligning myself to be in a C-suite position one day. Do you have any tips for how to set myself up for success?” I guess I’m curious like what your first reaction is, Amy, given that you’re kind of like a badass boss at HBR, and have been in so many leadership roles, and even VP roles in the past.
AMY BERNSTEIN: The first thing I noticed about her is her ambition, and I salute her ambition. Aim high. That is the only way to get to the top. Right? The most fundamental thing I can say here is, don’t lose sight of the job you’re supposed to do, but look for every single opportunity you can find to demonstrate your ability to do additional work, your ambition, your willingness to learn. It’s the difference between coming across as kind of a jerk and coming across as the teammate everyone wants to work with. You know what I mean?
PAIGE COHEN: Yeah, definitely. So, this question really makes me think of an article that one of the Women at Work hosts, Amy Gallo, actually wrote called “Act Like a Leader Before You Are One.” You really want to make your teammates and your boss look good.
AMY BERNSTEIN: Yeah, and one of the things that Amy says that I think is so totally true is, don’t overstate your expertise. Don’t exert authority where you don’t have any, is what she writes. She says, use your influence to demonstrate your leadership chops. I think that is so important. That’s that thing about not being a jerk.
PAIGE COHEN: Yeah, I feel like at HBR, I’ve experienced this a little bit coming into a role. I came in as an associate, and I’m in a senior editor role now. And I think like a part of being able to grow there has been like another piece of Amy’s advice, and something that touches on I think my relationship with you is, networking and finding role models in people who are in positions that you admire and asking them how they got there and what you can do. It kind of goes back to some of those conversations you and I have had throughout my two years here.
AMY BERNSTEIN: Yeah, you know, Anna Ranieri also wrote something for us that I think touches on that. She points out that if you want to get somewhere, you have to figure out what’s skills you’ll need, and that’s what a lot of the conversations you and I have been about. You wanted to know what was required of the next step. And then you wanted to figure out how to both acquire those skills and demonstrate them. You seem to have a kind of intuitive sense about that. But it worked. Right? Look where you are. It didn’t take very long.
PAIGE COHEN: Yeah, I also applaud this person for their ambition, because I definitely was not at that place when I was 25 years old. I still don’t want to be in the C-suite. It seems like way too much responsibility. But I think it’s amazing that this person’s already thinking about it.
AMY BERNSTEIN: Yeah, so Paige, you said you don’t want to be the CEO. But I have to say, you did this great day in the life of a CEO Tik Tok video.
PAIGE COHEN: Yes, I remember that one.
AMY BERNSTEIN: That suggests otherwise.
PAIGE COHEN: Yeah, that is true, but that was more of my fantasy of what a CEO’s life would look like. I was playing Guitar Hero on my desk. That said, if you do want to watch more of our Tik Tok videos and meet our editors and team members, who are a lot of fun, you can go to our channel. It’s called HBR Ascent on Tik Tok, and check out more fun videos there. I hope they’ll make you laugh.
AMY BERNSTEIN: So, let’s help our listeners find Ascend. Where can we find it?
PAIGE COHEN: Yeah, so if you want to check out some of the content we’ve been creating, you can go to HBR.org/Ascend, or you can sign up for our newsletter, which is on the HBR.org website. And if you have any questions about Ascend, you can email us at [email protected].
AMY BERNSTEIN: And if you want to check out any of the articles Paige and I mentioned, we’ll include links to them in our show notes. Paige, thanks so much for joining me today. This was really fun.
PAIGE COHEN: It was. Thank you for having me.
AMY BERNSTEIN: And thanks to all of you for listening.